Spicing up Our Client Roster with Johnson Chili

Focus Marketing + PR is coming in hot! We’ve just added Johnson Chili to our lineup of clients, and our mouths couldn’t be watering more. What’s not to love about this client? They’re fun (have you seen the ads featuring elderly ladies?), appetite-pleasing, and they’ve tempted taste buds into mixing up long-time food favorites for decades.

Using a premium blend of chilis and spices in each and every batch of Original and Hot-N-Spicy Western-style chili flavors, the Johnson Chili recipe hasn’t changed since it was first served to communities in Colorado more than 60 years ago. Chilis are made with organic USDA-inspected and approved beef and pork, and are gluten-free. Both flavors can be found in the frozen meat products aisle of your favorite independently-owned or chain food store, Stores currently carrying the chili products are WinCo Foods, King Soopers, Safeway, Bashas’, Raley’s Supermarkets, Walmart, Hy-Vee and Lucky Stores. Johnson Chili products are available from family-owned and operated Temptee Specialty Foods of Denver, Colo.

To amplify Johnson Chili’s market presence and brand recognition, Focus Marketing + PR is cooking up a full-online marketing crusade, including social media, email campaigns, blogs and Google AdWords. All this while Johnson Chili continues to please palates. Johnson Chili marks Focus’ entrée into the food marketing world and we couldn’t be more excited (or hungry!).